Open House | Exploring Freshness

London Coffee Festival is always a mad time of year. In the Old Truman Brewery you're lucky if you can grab five minutes of meaningful conversation with one of the 25,000 guests that attend every year, so we decided to open up our roastery doors on Friday 13th April. Providing a slightly more laid-back atmosphere for our friends, customers and wholesale partners, it was a chance to escape the madness of the festival for an evening, raise a glass together and taste some delicious coffees. 

A pre-requisite of curating a range of tasty coffees is the desire to shift and rotate your roasted offering to reflect what is tasting best at different points in the year. We aim to always offer two single origin espressos (alongside a single origin decaffeinated espresso) as well as between three and five single origin filter options. It's challenging, but we love the variety and fluidity that this offers, rather than artificially creating a diverse offer list through altering our roast style or blending coffees together.

As well as our current coffees we put some other samples on the cupping table to bookmark the range we have available, with some 'no longer fresh' and some 'not quite ready' coffees providing some context for when we use the terms “fresh” and “seasonal”.